In a Move that is sure to lead other automakers to follow suit, British car companies Jaguar and Bentley have announced they will be fully electric by 2030.
Craving more luxury electric vehicles in the market? Well, earlier this year Bentley became the latest automaker to lay out plans for an all-electric fleet in the future.
The century-old automaker Bentley is best known for high-performance — and gas thirsty — vehicles like the Bentayga SUV and Flying Spur sedan.
By 2026, however, all of its products will be plug-based, whether in hybrid or battery-electric form, the company has revealed.
Bentley’s announcement comes amid an accelerating shift by the global auto industry away from gas and diesel to battery power. It also reflects a transformation within the electrified vehicles segment.
UK automaker Jaguar Land Rover (JLR) said earlier this year that its Jaguar luxury brand will be 100 percent electric by 2025. And its Land Rover brand will release its first all-electric vehicle in 2024, the first of six fully electric models planned for release over the next five years.
It’s not just good for the environment and business – in some places it’s the law. Paris, Amsterdam and Berlin — some of the world’s largest markets for premium brands like Bentley — will soon ban automobiles that are not electric.
The new crop of luxury electric vehicles takes advantage of the wheel-spinning torque that electric motors can deliver, as well as their near-silent sound. This is part of what has generated growing interest within the luxury market, especially as technology continues to improve.
All of these factors have caused a growing number of high-end automakers to start laying out plans to add hybrids, plug-ins and EVs.
Earlier this week, the CEO of Aston Martin announced plans to have at least 20 percent of its sales come from electrified products by 2024, with its first all-electric model to follow about two years later. Bentley’s lead competitor, Rolls-Royce, has also said it will begin shifting to electric propulsion.
Bentley is in a good position to go all electric due to the fact that it is one of 12 brands owned by Volkswagen, which has laid out one of the industry’s most aggressive battery-car programs. VW will have at least 50 BEVs on sale by mid-decade, including luxury brands such as Porsche and Audi.
JLR’s only fully luxury electric car to date is the Jaguar I-PACE SUV.
The Jaguar I-PACE has been designed to ensure every step of the customer journey delivers peace of mind and makes owning an electric car as easy as possible.
This electric car’s driver-focused technology and enhanced exterior design bring an even greater sense of luxury Jaguar’s electric car. From the new Atlast Gray grille tip finish and an enhanced paint palette, new range of wheels this is not your grandfather’s electric car!
Jaguar set out to create the world’s most desirable electric vehicle and show what can happen when a top luxury brand works its magic on a once utilitarian category of car. It’s even better than before with a new state-of-the-art infotainment system, three-phase charging and other technology that benefits driver and passengers alike. Every change made to this model ensures it’s the benchmark of its class. There’s faster home charging: 11kW (AC) domestic wall box can add 53km/33miles of range (WLTP) per hour for customers with three-phase supplies. The I-PACE also offers outstanding performance and range: Acceleration from 0-60mph in just 4.5 (0-100km/h 4.8 seconds) seconds and up to 470km / 292 miles (WLTP). And even greater.
JLR expects all Jaguars and 60 percent of Land Rovers to be zero-emissions vehicles by 2030. That’s the same year its home market- the UK – will ban the sale of new internal combustion engine vehicles. It’s a set ahead for luxury electric vehicles.
JLR says it hopes to achieve net zero carbon emissions by 2039. Bans of internal combustion engine vehicles have been announced in Norway by 2025, France by 2040, and California by 2035.
The 100-year-old Bentley company said it would launch two plug-in hybrids next year as part of its “Beyond100” strategy to accelerate the development of electrified models.
“Within a decade, Bentley will transform from a 100 year old luxury car company to a new, sustainable, wholly ethical role model for luxury,” Bentley Chief Executive Officer Adrian Hallmark said in a statement.
Rolls Royce first luxury electric vehicle is coming very soon. So stay tuned! Let us know if we can answer any questions about your EV of choice!
